Tips to Achieve Beautiful Summer Hair | Fashion, Beauty and Fitness Online Features
(StatePoint) From damage to color fade, to dry-out and breakage caused by styling and seasonal activities like swimming, summer can wreak havoc on your hair — if you let it. Here’s a bit about the science of your hair’s structure, as well as what to know to keep your locks looking their best all season long.
As the experts at L’Oreal Paris explain, many hair care treatments significantly improve the hair’s surface by providing softness and shine. However, with hair’s complex structure primarily made up of proteins, strengthening the core of the hair fiber is much harder to achieve.
Additionally, the architecture of the hair fiber is consolidated by numerous chemical bonds that create bridges between the chains. These bonds can be broken due to heat styling, summer weather conditions and other factors, resulting in dullness, weakness, and breakage. Sticking with products that strengthen hair can go a long way toward reversing course.
One such choice is L`Oreal Paris’s new EverPure Bond Strengthening Shampoo and Conditioner, which features STRONGCORE SCIENCE, a patented and exclusive technology that penetrates layers to shield and reinforce weak bonds.
This shampoo and conditioner are part of the EverPure Bond Strengthening System, a sulfate-free regimen validated by colorists that gives quick results. Ninety-six percent of users report that hair feels moisturized, hydrated and healthy. In just six uses, the strength of weak bonds is repaired and over time, hair’s resilience to daily stress is increased.

